In 2003 an astonishing 69% of 4th graders tested in the United States scored at or below basic skills in reading. There was no significant change in 2005. *

Now image if our children learned to speak, read, and think at a young age. Imagine if our children developed a keen sense of curiosity and creativity. Imagine if our children were engaged in fun and meaningful learning experiences. Imagine if our children learned right from the start that their contribution will make a difference. Imagine if parents and teachers had the tools and materials they needed to successfully teach. Imagine if technology was used with purpose and direction. Imagine if all children had the opportunity to excel. Imagine if all children loved to learn. Imagine iKnow Animals, Letters, and Sounds.

iKnow is an interactive system to teach children to read with purpose and make a difference for animals and the environment. iKnow Animals, Letters, and Sounds starts at the beginning and is the first in a series to teach children to speak, read, and think. The iKnow interactive system includes DVDs, music, books, trading cards, online community, and activities for children and parents to do together anytime anywhere. Children interact with the content and objectives in different ways, at different times, in different settings, using different media.

Follow the iKnow system and your child will learn and discover: Letter recognition shape and sound, rhyming, segmentation, phonemic awareness, animals from Rain forest, Africa and the San Diego Zoo, and preservation and conservation of animals and the environment.

Each product serves a particular purpose in the teaching and learning process.

* The Nation’s Report Card: Reading Highlights 2003 U.S. Department of Education, Institute of Education Sciences National Center for Education Statistics National Assessment of Educational Progress.